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About

1900

Florence

At the beginning of the 20th century, Florence, a city renowned for high-quality materials and skilled artisans, had a number of small saddler’s workshops selling equestrian goods along with leather accessories. 

Movie stars and the jet-set brought glitz and glamour to Florence when they traveled to Italy during the 1950s and 1960s. Celebrities posed in Italian clothes and footwear for lifestyle magazines around the world, contributing to the country’s ever growing reputation as home to fashion and style. Suddenly, a belt could be an international status symbol. 

Giorgio Gucci has the passion for fashion in his blood. He re-engaged with the world of luxury in 2000 by founding Giorgio G. In order to produce high quality handmade products in keeping with his family’s history and tradition in leather goods, he initially acquired a workshop in Florence. 

Today, Giorgio G produces handbags and accessories of the highest quality. Each piece is designed and crafted with the utmost care. All the materials are expertly manufactured, combining traditional artisan skills with innovative technologies where these achieve greater precision and a cleaner finish per piece. 

Giorgio G offers products at the height of fashion that combine dedication to quality with Italian style. Every Giorgio G is rigorously handmade in Italy, drawing on traditions that reach back generations and centuries. 

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